Are you interested in better communicating your organization's mission
and garnering support for your work? Join YNPNdc on Tuesday, October 23
at 6:30pm for The Art of Storytelling: Becoming an Effective
Spokesperson for Your Nonprofit.
Led by City Year D.C.'s
Communications and External Affairs Manager, Jerry Wohletz, and
Groundswell's Field Program Manager, Ayla Schlosser, this workshop will
demonstrate the value of storytelling to the nonprofit community, show
you how to build storytelling into your organization's communications
strategy, and assist you in developing your own story.
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In partnership with the DC Sustainable Energy Utility, Ayla Schlosser manages the DC Home Performance with ENERGY STAR program. This initiative seeks to improve the comfort, safety and energy efficiency of D.C. homes and to support local businesses that perform this work. The program is part of the national Home Performance with ENERGY STAR program sponsored by the U.S. Department of Energy.
Prior to taking on DC Home Performance with ENERGY STAR responsibilities, Ayla fostered strategic partnerships with community organizations to enlist their support in creating community efficiency projects for the Strong Homes Program. Through years of community organizing, Ayla learned about the importance of public narrative storytelling to communicate impact and motivate supporters. In addition to training organizers, volunteers, and community leaders about the importance of public narrative through her work at Groundswell, Ayla has helped lead multiple storytelling workshops with the New Organizing Institute, including a two-day intensive Public Narrative Training.
Ayla’s background includes Field and Policy work for environmental justice campaigns at 1Sky and Green For All, and Strategic Communications Consulting. She graduated with honors from Smith College with a B.A. in Government and a minor in Spanish Language.
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Jerry Wohletz recently joined the team at
City Year Washington, DC as Communications and External Affairs Manager.
In this role, Jerry is responsible for site-wide and external
communications that help to engage the community through media, print
communications and collateral, social media, and outreach efforts. He
works with City Year corps members to prepare for public speaking
engagements, manages social media for the organization, oversees design
of program materials and is responsible for media outreach. Prior to
joining City Year, Jerry worked at a small liberal arts college in
Western New York in leadership programming and communications. He is a
Lawrence, Kan. native and a graduate of the University of Kansas with a
B.A. in Communication Studies and American Studies.
City Year is an education-focused, nonprofit organization founded in
1988 that partners with public schools to help keep students in school
and on track to succeed. In 24 communities across the United States and
through two international affiliates, this innovative public-private
partnership brings together teams of young AmeriCorps members who commit
to a year of full-time service in schools. Corps members support
students by focusing on attendance, behavior and course performance
through in-class tutoring, mentoring and after school programs.
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This event is sold out. |